Carrer to President

To be a political good leader it is not enough with being well in the tele. You are to satisfy different publics: to the team that work with one, to the own party and finally to the market, that is to say to the voters.

The product that he/she go to the electoral market has three aspects: the party, candidate and the programa. Of these the most important nowadays is candidate, since an error can cause the dissolution of the party if the damage that he/she have received your image is irreversible.

A curious fact is that, as you are admitted in the occupation, you are political that they seem to be distanced of the advice of your advisers, but they really give you a lot of importance, they hide it for not appearing as marionettes of the first. Nevertheless a candidate cannot only trust your personality and in your image adviser's wise advice. The party that wrap up you is alcoholatura.

You are good to dimension the three psychological models of the political leaders. The first of them, are the political leader whose action is permanent and organized with results that they last during a lot of time. You are a true idealist but you are organized in a realistic way. Intelligent, attentive and responsible. Not he/she promises impossible but your great personality sometimes takes to the intransigence. For this it is necessary to endow you of a good team that are able to release you of these bugs. In a second instance we should mention to the able politician. Your action is rewind but improvised and directed. Skilled negotiator and with big oratorical, although dangerous gifts for your ambition, you buy to be able to any price. You search instant results in favor of the popularity. Your ideology is variable and your weak points are the sex and the money. The third profile corresponds to the polìtico flemàtico who are objective, ordered and of regular life. Plain and educated but initially crop little success. You are appreciated when you are known and you are reserved in your social contacts.

One of the leader's applicant qualities is the "sex-appeal." For you should have a good image adviser. In the practice every time they have to be more handsome: today Abraham Lincoln, with that mandible, would not win Bill Clinton. Kennedy still inserted a style effective, the political pretty tìpico. You won in television, but people that heard the debates for radio dió like winner to your opponent.

Currently the ideal profile of a politician, according to the world surveys, is the following one: around 40 years, physique attractive, maximum honesty and seriousness, sympathy, rather progressive, with clearing democratic, good last speaker and in favor of pacts, realist, favorable to the Peace but willing to defend the sovereignty of the Nation, great capacity of decision, university formaciòn, political or entrepreneurial test and not supported by economic groups that can be constituted in powers.

The importance of the pollings in the politics

The pollings, play an important role when referring to the politics. To understand it, you are to take like reference to United States, a country that, between the decade of the fifty and that of the sixty, you saw be born the great revolution that, still today, all you condition it: the import of the techniques of the commercial marketing to the land of the political propaganda.

Candidate transforms into a product and you should follow some standards. In 1960, during your first electoral campaign, John Fitzgerald Kennedy affirmed for the first time that have surveys in your hand.

The surveys facilitate to have information before making decisions. And that is compared with the concrete politician's image, and the image of the rivals is studied. All the strategies head, from then on, to bring near candidate to the ideal prototype. If the voters want a lot of intelligence, you attempt that they name him physician Honoris you cause. And the opponent's bugs are highlighted.

Jacques Seguela, advisory of Mitterand, era an expert in negativizar the opponent's positive attributes: if Giscard d'Estaign was good economist, you sold it as technocrat.

But the ideal leader varies according to the cultures and countries. You are some as Tony Blair whose image triumphs in the entire world. Suárez was also universally valid. On the other hand, Felipe González is mediterranean.

How to arrive to him but high in politics

Few youths when they register for a party that move you the ambition of being political. Almost all begin with the illusion of changing the world and and the party discovers other youths with common restlessness. In that environment, they are harnessed to speak of politics without running the risk of being considered some heavy ones boringly committed.

The ideological flechazo works with success in the university. The classrooms are the frame so that the militant uevos contacts with the juvenile leaders. Then, the activity in the headquarters is frantic. The budget is small, few are to salary and almost the whole work is distributed among the militants. Those that want to arrive high, they don't take in occupying positions. The good climbers learn that you are to be allowed to see to newspaper, not to use too much the elbows and to smile. Those that now are simple friends, they will be indispensable when you have to fight with enemies of the same party.

The applicant to plítico should swallow you many weekends covering shifts in your grouping. To that rhythm, the climber won't take in being arranged in the address of your youths. You will be a good platform to make political local. Then, you will enter consecutively in the provincial, regional address and in an autonomic candidacy.

Compliments the thirty years of age, you are only to arrive to the state environment and to search the protection of a good family. With it, a correct one oratorical and a sentimental life and a clean past, you are made half of the work. Starting from here it is necessary to be lucky and to wait the patriarch's definitive backing.